Amway
Our creative review and relaunch of the Amway catalogue with dedicated
beauty, health and household
sections not only allowed for more appropriate creative treatment,
but also turned the catalogue into a more targeted marketing tool.
Aston Martin
We created a new graphic language for the prestige sports car marque. Our customer brochures and marketing materials match
the vehicles themselves for distinction and beauty.
British Heart Foundation
Our marketing work for BHF's healthcare education initiatives speaks to adults, children and teachers across multiple channels.
That means award-winning websites, interactive tools for kids, print media and marketing literature.
Bupa
Working with Bupa we create
their member magazines — Bupa Health News for personal members and Bupa Update
for corporate members. Since winning the account in early 2010 response to both
magazines has increased significantly.
Business Sense e-bulletin
Business Sense is available in print, as a branded website, on Twitter and LinkedIn, and now as a new monthly email update straight to the inboxes of startups and SME businesses across Britain. The email contains links to new and exclusive stories not featured in the print edition, and specially negotiated offers for NatWest/RBS business and commercial customers.
Butlins
Butlins approached us to create a fun, family lifestyle and activity
magazine that would help increase re-bookings from previous
visitors to its resorts, while not alienating first-time guest.
View the case study
Cancer Research UK
For Cancer Research UK, we have worked across a number of different
projects — their Cancer Insight newsletters for GPs and Practice Nurses, a
direct mail loyalty piece for regular givers and their latest Christmas
catalogue.
Cell C
C magazine helps South Africa’s third largest
telecoms brand to have a relevant and credible voice in technology and data
services. It was launched as a key element in Cell C 2010 re-brand and is
distributed in all Cell C stores along with selected host media.
Chelsea FC
The Bridge Kids magazine and website are standout examples of engagement
with a young audience.
View the case study
Chessington World of Adventure
As part of the continuing development of Chessington's educational
offering, John Brown created the Zoo Quest pack — an educational resource
targeted at KS2 students and teachers, containing a 'tiger' USB, teaching
notes, classroom stimulus and flashcards and an on-site activity booklet, all
promoted with a bespoke direct mail pack.We also produced a series of films promoting the parks (Chessington, Legoland, Thorpe) to teachers.
Department for Education
Our range of magazines and support tools for government think-tanks, teachers, governors, parents and children succeeds
by embodying the highest standards of quality and credibility.
Discovery
We created Discovery Vitality, a healthy food initiative for South Africa's largest healthcare provider distributed
through Pick n Pay's Fresh Living magazine, in-store and through the Discovery network.
Disney
The Disney Store Catalogue benefits from our magic touch.
E.ON Central Networks
Central Networks is the distribution arm of E.ON and part of their
committment to education and safety, John Brown have been commissioned to
relaunch the Power Discovery Zone in 2011 — the educational section of the E.ON
Central Networks site for Key Stage 2.
Egmont
Our annuals for - Ben 10, Spongebob Squarepants - and more bring these
modern-day classic licensed characters to life for a new generation.
Emirates
Catering for children of different age groups in a single publication,
we created Emirates' two-in-one magazine — incorporating e-kids,
aimed at 7-12 year-olds, and 3,2,1 for kids between the ages of 3
and 6.
Everest
We’ve recently launched an
aspirational homes magazine to showcase the breadth of product and to drive
brand perception beyond that of a double glazing company.
GE Fabbri
Our kids’ magazines and partworks, from Dora the Explorer and Shrek to
Felicity Wishes, bring world-famous licensed characters to life.
Getty Images
Our treatment for Getty Images' Gallery catalogue showcases some of the world's most iconic photographs
throughout the history of the medium.
Great Ormond Street Hospital
We don't just support Britain's best-loved children's charity with
top-notch magazines and catalogues — we even organise fundraisers,
sponsored marathons and skydives for them.
Heal's
As well as producing an award-winning catalogue for premium-quality furniture retailer Heal's, our service
includes quality direct mail materials, with the store's distinctive identity clearly portrayed throughout.
Home Retail Group
Having totally revamped the Argos staff newsletter after 16 years, our stunning new creative and editorial continue to
highlight the importance of effective and on-brand internal communication.
Infiniti Europe
Our reputation for photographic retouching is second to none: for Infiniti's European launch
we produced more than 100 glorious final images, and art-directed the two-week photo shoot in the south of France.
Jaguar Cars
We create Jaguar Cars' UK, US and international media websites, leading with ease of use, simplicity of access and
to-the-minute upload of official content.
Jamie Oliver
Each season we produce a catalogue for Jamie Oliver’s
homeware enterprise, Jamie At Home. Successfully combining beautifully-styled
location photography and functional product imagery, this is a stunning and
effective sales tool for JAH’s team of home party hosts.
John Lewis
Our work for John Lewis takes in two core catalogues and a host of
seasonal publications focused on services right across
the company's range, as well as a landmark customer magazine,
launched to great acclaim in autumn 2009.
View the case study
Land Rover
We manage the international media launches of every new Land Rover in print and online with content that
reflects the iconic automotive brand's premium quality.
McLaren Automotive
We've been engaged by McLaren to produce photography and brochure-ware
to drive awareness and help prospect for owners of their new supercar, the
MP4-12C. Our remit is growing as we look at the retailer advertising and
e-communications tools.
MEND
Full of original interactive games and exercises, our inspiring schools' packs promote a healthy and active life among
students, teachers and families.
Nickelodeon
We create hugely successful
sales promotions material based on Nickelodeon characters. Examples include a
Top Trumps set of cards for Clarks and stickers and colouring packs for Smyths.
Orange
Our deep understanding of the Orange brand allows us to create a full
suite of services for two independent markets in the
UK and France — aimed not just at private customers, but also
business clients and staff. View our profile of the Orange approach in the case study below.
View the case study
Philips
Much of Philips' stunning product photography is art directed, shot and retouched here at John Brown.
Pick n Pay
In order to effectively service South African retailer Pick n Pay we set
up a local office with a 13-strong team to produce its
bi-monthly magazine, Fresh Living. It proved so successful that it
was soon being produced monthly. In its first year, it
won the PICA and Grand Prix awards for best retail magazine, and
within just 18 months it had become the country's best-selling
food magazine.
View the case study
Plan UK
Plan UK engages with British children through family membership schemes.
To help them do this, we create a raft of child-focused
quarterly materials including magazines, board games, diaries and
more. Within 12 months of its launch, membership of Plan UK had doubled.
Proteste
For Portuguese consumer-advice magazine Proteste, we led and implemented a full-scale redesign and editorial relaunch.
RBS
A wide-ranging remit for Royal Bank of Scotland incorporates a customer
magazine; financial advice service publications,
tailored for both RBS and Natwest brands; the award-winning
Private Banking title; in-branch displays; child-focused engagements,
and more.
View the case study
Rolls-Royce
We produce a huge variety of marketing and press materials, both in print and online, for Rolls-Royce — all exemplifying
the ultimate in motoring luxury.
Sandvik
For this Norwegian publisher dedicated to providing resources for
parents, we produce an extended series of books and board-game
materials featuring new children's characters from scratch.
Sappi
John Brown produces a luxury magazine for Sappi to support its recently enhanced status in the UK and European paper market.
View the case study
Superdrug
We produce seasonal Superdrug catalogues that integrate with Superdrug's own in-store promotional
campaigns and materials for maximum impact.
Trade UK
Trade UK is a new service
for tradespeople from the Kingfisher Group, which includes Screwfix and Trade
Point. In November 2010, as part of the launch strategy for Trade UK, we
published Trade Talk.
Vertu
We've been helping Vertu, creators of seriously beautiful phones,
digitise their global media content to support product launches and event
activity and are currently working with the marketing team on their newly
launched Bespoke programme.
Virgin Group
Roger's concept is a move away from traditional staff magazines, and reflects Virgin's fun, contemporary image
and pioneering spirit. It boosts productivity while simultaneously getting staff enjoying themselves, and has been
called “the magazine equivalent of having a beer with your workmates at the end of the day”.
Visit London
Our tourist-focused city guides for visitors achieve standout with their comprehensive content and unique design,
while our guides for industry professionals cover accommodation, event planning and the travel trade in a way that
combines credibility, expertise and engaging editorial.
Waitrose
Waitrose Kitchen has become a magazine loved and trusted in equal
measure by customers and industry professionals. It's our biggest
success
story for the premium supermarket chain, but just part of our
services, which include CD-Roms, catalogues, supplements and more.
View the case study
Which?
We carried out the acclaimed top-to-bottom redesign and relaunch of legendary consumer magazine Which?.
William Grant & Sons
We undertake a wide range of print and interactive projects for this fine
portfolio of brands including Glenfiddich, Grant's, The Balvenie
and Hendrick's. Our work includes a recent complete brand refresh
and new website.
Yell
The Yellow Pages isn’t just the most important and comprehensive local trade directory in the UK; each of the 104 regional guides also contains 16 pages of unique and invaluable locally-focused editorial created here at John Brown.