Catalogues
Catalogues
work hard. Done well (and ours are done really
well) they perfect the art of product showcase, inspiration and activation,
driving transactional activity – online and through stores.
Multi-channel
purchase behaviour is here to stay, and catalogues are a proven element in the
holy trinity of store, website and print when customers are browsing,
researching and ultimately purchasing your products and services.
Our
catalogue clients include B&Q, Bathstore, Disney, Dorothy Perkins, Evans, Heal's,
Jamie Oliver, John Lewis, Shop Direct, Superdrug, Waitrose and Watersmith.
Because
there is no such thing as a standard catalogue, we’re just as adept at
producing high-pagination books as we are at creating smaller, more niche
publications, or themed books to support specific campaign activity. While many
of our clients rely on us for a full service – from initial concept to print
and distribution – others come to us for one-off consultancy to reimagine and
redesign their programmes allowing their in-house teams to move forward with
refreshed and rethought templates and creative.
Whatever
the challenge, deep brand understanding, marketing know-how and world-class art
direction, photography and copywriting all come as standard. We then produce
layouts or screens and digital pages with the right balance of product density
and inspirational editorial to prompt customer activity.